Business Plans–The Rest of It

Alright, so yesterday we looked at just the expenses part of the business plan because when you are making something like that, that is the one section you want to start with. Now, I forgot to mention this but you should also add your projected revenue. This is a TOTAL GUESSTIMATE. Especially if you don't … Continue reading Business Plans–The Rest of It

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Choosing the Name

This was the hardest part for me. I know from advertising and being a huge fan of Madmen (which if you aren't watching you definitely should) that picking a name can be one of the most frustrating things to do. It can't just be ANY name. It has to be the "write" one, especially when … Continue reading Choosing the Name