http://www.youtube.com/watch?v=LFhEBmNwX_E Alright so the reason why I put this video up specifically is because I personally like the song, but what I want to do in this post is just explain the genius that is Fall Out Boy. This is by far one of THE BEST examples of marketing I have seen for music videos. … Continue reading Alone Together – Fall Out Boy – The Genius of Music Video Marketing
Revealing my StoryHi everyone!So, like I mentioned in previous blog posts a book called "The Trials of the Core" (book #1 in a series called, Guardian of the Core) is going to be published this December by Writer's Block Press. We are doing a slow reveal of the book online. Click the link/url above and follow … Continue reading Revealing my Story
Here is the logo I finally got designed for my publishing company. Like I mentioned in my first post, a name for a company is only as good as it's logo, you want to be easily identifiable. I think this does a pretty good job of doing that.
The Press Kit. Probably one of the most important things that need to be created for your book to achieve success (besides the book itself). I will be going through the ins and outs of creating one in this post. But first, what is a Press Kit and why do you need one? What is … Continue reading Marketing Media Press Kit
Although this post will not be anything novel and original, I do want to reiterate this because it is something that I am doing currently through my pre-marketing strategies (which if you've read my other posts should be around 3 - 4 months prior to your books release). The strategy? Well, its releasing your novel … Continue reading Building Readership
I recently came across this amazing image and although it is more for small businesses I think any independent publisher who has their own house is a small business owner. More realistically, though, for those of you who have not set up something like that, then this may be relevant for the types of things … Continue reading Digital Marketing Options
Alright everyone, with this post I'm just going over a few things you want to consider when marketing your books. Or businesses for that matter. I talk with a bunch of small businesses trying to gain accounts and marketing is one of those "necessary evils" that no one wants to admit. It's just a tad … Continue reading Let’s Talk Marketing