Marketing Media Press Kit

The Press Kit. Probably one of the most important things that need to be created for your book to achieve success (besides the book itself). I will be going through the ins and outs of creating one in this post. But first, what is a Press Kit and why do you need one? What is … Continue reading Marketing Media Press Kit

Building Readership

Although this post will not be anything novel and original, I do want to reiterate this because it is something that I am doing currently through my pre-marketing strategies (which if you've read my other posts should be around 3 - 4 months prior to your books release). The strategy? Well, its releasing your novel … Continue reading Building Readership

Digital Marketing Options

I recently came across this amazing image and although it is more for small businesses I think any independent publisher who has their own house is a small business owner. More realistically, though, for those of you who have not set up something like that, then this may be relevant for the types of things … Continue reading Digital Marketing Options

Putting Together the Plan

Alright, it's been a while, but like I said, I've been busy with my own deadlines to meet. We talked last time about building a plan for your book and how it should have a marketing scheme set up 2-4 months prior. Also, I mentioned that this timetable (the one I gave in the blog … Continue reading Putting Together the Plan

Planning the Timeline

Alright, Been busy the past couple of days, and this week is actually extremely busy for me as I meet my own deadlines, but while I mention deadlines, I figure what an appropriate place to talk about scheduling. Something I would invest in right off the bat is a planner. Whether you have an hour-by-hour … Continue reading Planning the Timeline

Let’s Talk Marketing

Alright everyone, with this post I'm just going over a few things you want to consider when marketing your books. Or businesses for that matter. I talk with a bunch of small businesses trying to gain accounts and marketing is one of those "necessary evils" that no one wants to admit. It's just a tad … Continue reading Let’s Talk Marketing

Business Plans–The Rest of It

Alright, so yesterday we looked at just the expenses part of the business plan because when you are making something like that, that is the one section you want to start with. Now, I forgot to mention this but you should also add your projected revenue. This is a TOTAL GUESSTIMATE. Especially if you don't … Continue reading Business Plans–The Rest of It